The terms and conditions under which photographers sell their images via stock agencies are frequently criticised and as a consequence the money that they can make from sales is often lamented. For one day only, however, iStock by Getty Images is trying to make photographers feel better about the deal and their contribution to the stock business. As part of its celebration of Small Business Week in the US, it has declared 14 May 2014 to be ‘100% Royalty Day’.
100% Royalty Day means that:
- 100% of sales on all exclusive/only available from iStock content sold through cash and credit file downloads will go directly to iStock by Getty Images artists
- double royalties will be paid to artists whose exclusive content is sold via iStock by Getty’s new subscription scheme
However, it’s not quite the gold-plated celebration of small businesses that it appears to be at first blush. That pesky word ‘exclusive’ makes all the difference. If you’re not afraid of a little stock agency promiscuity then you won’t be eligible for any extra pennies accrued. And of course, it’s not exactly easy to encourage people to select your content for download on 14 May; they’ll download it
at their convenience. Still, if you are an exclusive iStock by Getty contributor, it’s better than a poke in the eye with a sharp stick.
Feature image: Amesy/ iStock by Getty Images